Hospitality & Restaurants
A guest judges you before they ever reach the front desk.
The reservation line, the guest Wi-Fi, the card reader — all of it is the experience.
Hospitality technology fails in front of the guest. A card reader that will not process, room Wi-Fi that drops during a work call, a phone nobody answers because it rings at a station that closed two hours ago — every one of those becomes a review. Gateway defines what your locations actually need, runs competing bids across 200+ providers, and manages the provider you choose through delivery — at no cost to you.
A card that won't process costs far more than the transaction.
Hospitality is the one industry where the network is part of the product. A guest evaluating your Wi-Fi is evaluating you, and a card reader that spins for thirty seconds at the counter costs you the next four covers behind that guest. The difficulty is that everything now depends on a live connection: point of sale, online ordering, delivery platform tablets, property management, key encoding, reservation and waitlist systems, and increasingly the thermostats and cameras too. Most locations added these one at a time over a decade, each vendor assuring management that a standard broadband line was plenty, and nobody has since looked at what happens when all of it competes for the same circuit on a Friday night. The other half of the problem is payment security — guest Wi-Fi and the POS network sharing one flat connection is still common, and that is precisely the arrangement PCI exists to prevent.
Restaurants and hotels can price their own downtime more precisely than almost anyone. You know your average check, your covers per hour on a Friday, your occupancy and your ADR. Multiply that by the hour your terminals were down and you have the honest budget for redundancy — and it is almost always larger than the monthly cost of a backup connection with automatic failover. Most operators have simply never been shown the comparison, because the vendor who sold the POS does not sell the network and the vendor who sold the network never asked what happens when it stops.
The quieter cost is degraded rather than down. Card authorizations that take twenty seconds instead of two, which the staff absorbs by holding the line. A dead Wi-Fi zone on the third floor that generates one bad review a week. Handheld ordering tablets that drop at the patio edge, so servers walk back inside to fire a ticket. Delivery tablets that time out during the dinner rush and quietly stop accepting orders. None of it appears on an invoice and none of it generates a support ticket, which is exactly why it persists for years.
Then there is card data, which is why hospitality has been a standing target for payment intrusions. Flat networks where guest Wi-Fi, the security cameras, the back-office PC, and the POS all share one broadcast domain are still common, and that arrangement means a guest device or an unpatched camera sits on the same network as your payment terminals. Segmentation is not a technology upgrade so much as a design decision, and it is dramatically cheaper to handle during a project you are already doing than as a forensic exercise afterward.
Most bad hospitality technology decisions get made off a single vendor demo, where every option looks equally capable and nobody mentions that the guest portal is an add-on or that the second location will not have service for ninety days. This is the process we use instead, and it costs you nothing.
We map every location, what your POS and property management systems require, where guests actually need coverage, your peak hours, and every system that touches a payment. Nothing gets quoted before we understand how a Friday night runs.
Your requirement goes to the providers that genuinely serve your addresses. For a restaurant group with locations in four different municipalities that is four different serviceability answers, not one. You get two to three real proposals per site with install timelines stated.
We put pricing, service levels, term length, and install commitments side by side, then negotiate. You choose. What we're paid never decides which one we recommend.
The provider performs the site survey, engineering, installation, and cutover. We hold them to the schedule, drive escalations when a build slips, and stay engaged through true-ups and renewals.
Hospitality projects rarely stay in one lane. Once someone opens up the phone system or the internet circuit, the network under the POS and the security around it tend to come with it.
Cloud phone systems that route a reservation call to a live person instead of a station that closed at three. Centralized numbers across locations, hours-aware routing, and in-room or front-desk handsets specified for the environment rather than for an office. For restaurants, an AI voice agent is often the highest-return piece: it answers every reservation and takeout call during the rush, when the phone is precisely what nobody has a free hand for, and takes the order or the booking without a host leaving the floor.
Branded captive portals, bandwidth policies that keep a guest streaming from starving your terminals, and coverage engineered for the actual building — patios, courtyards, meeting rooms, elevators, and the corner of the property where the signal always dies.
Business internet sized for peak service rather than average use, SD-WAN linking locations to a central office, and automatic cellular failover so a fiber cut becomes a five-minute blip instead of a night of cash-only.
Separating payment traffic from guest Wi-Fi, cameras, and back-office systems, plus ransomware protection, managed detection and response, and the control set your processor and your cyber insurer keep asking about.
Backup and recovery scoped against how long you could genuinely operate without your POS or property management system — measured in service periods, not against a generic template.
Invoice audit across every location, recovery of billing errors, and cleanup of circuits and phone lines still billing at a location you closed two years ago — which in multi-unit hospitality is close to universal.
Worth settling before anyone books a demo, because the two look similar on a proposal and solve completely different problems. Plenty of restaurant groups get quoted a fully managed SD-WAN deployment across every location when a properly sized circuit with cellular backup at each site would have done the job for a fraction of the monthly.
The dividing line is usually how many locations have to behave like one network. A single restaurant that needs reliable payment processing and a failover path does not need SD-WAN; it needs a circuit that is genuinely dedicated rather than the same shared broadband the apartment building next door is on. The second test is whether traffic has to be steered — if your POS, your phones, and your cameras are competing with guest streaming on one pipe and the payment traffic keeps losing, that prioritization is exactly what SD-WAN is for. The third is site count and rate of change: once you are opening, closing, or remodeling locations regularly, central policy management stops being a luxury.
There is a middle option most vendors will not volunteer. You can run SD-WAN at the flagship and the two highest-volume locations where it earns its keep, and leave smaller stores on a simple business circuit with cellular backup, rather than licensing every address at the same tier. For an operator with eight locations, that structure changes the three-year number considerably.
We will tell you when you do not need SD-WAN, even though the smaller deal pays us less. Getting that call wrong is the most expensive mistake in this category — in either direction.
Cutovers get planned before they get quoted. In an office, a phone cutover is a Tuesday morning. In a restaurant it is scheduled around service — a Monday, a scheduled closure, or the dead hours between lunch and dinner — with the existing service running in parallel until the new path is proven. Any provider who will not commit to a cutover window in writing before you sign has not thought about your service schedule, and that is usually the same vendor who discovers the drive-thru intercom on cutover night.
Legacy lines are the second surprise. Fire alarm dialers, elevator phones, kitchen hood suppression panels, walk-in cooler temperature monitors, security panels, and the fax line the linen service still uses are all standard items in a hospitality cutover, and each has its own answer depending on what the device is and what your fire marshal requires. They can almost always be carried forward. The failure mode is rarely technical — it is that nobody inventoried them, so they were never priced into the proposal. This matters more every month as carriers retire copper across Missouri and Illinois and reprice the lines that remain.
Then there is the circuit itself. A location running cloud POS, online ordering, delivery tablets, cameras, and guest Wi-Fi over one connection has a single point of failure on its highest-revenue night. A designed failover path — cellular backup that engages automatically rather than a manager rebooting a router — is the difference between a five-minute blip and turning people away at the door. We establish that during selection, not after the first outage.
The right answer depends less on what you serve than on how many locations you run and how much of the guest experience depends on a live connection. A few patterns come up constantly across the region.
Usually single-site and lean, with no IT function at all. The wins tend to be straightforward: a circuit sized for a full dining room rather than an empty one, cellular backup, and a contract nobody has examined since the place opened.
Standardization is the whole game. Every location on a different provider with a different circuit type means every outage is a different troubleshooting exercise. One design, one escalation path, and one bill that can actually be audited.
Throughput is revenue, and every second of authorization delay compounds down the line. Order timers, headsets, digital menu boards, and delivery tablets all ride the same connection, which makes bandwidth planning and failover unusually consequential.
Guest Wi-Fi is a rated amenity, which makes coverage design a revenue question rather than an IT preference. Add property management connectivity, elevator and fire lines, and meeting space bandwidth that has to hold up for a corporate group.
Extreme peaks rather than steady volume. Two hundred people on their phones and six terminals running at once is a very different load than the average the circuit was sized against, and patios and outbuildings are where coverage usually fails.
Entirely dependent on delivery platform tablets and order aggregation staying connected. There is no walk-in traffic to fall back on, so an hour offline is an hour of zero revenue with no way to recover it.
We work with operators from a single dining room up to multi-unit groups across the Central West End, the Delmar Loop, Clayton, Kirkwood, Chesterfield, St. Charles, and the Metro East. If your operation does not look like any of the above, that is fine — the sourcing process is the same.
No. The provider performs the site survey, engineering, installation, and cutover. Our role is defining the requirement, running competing bids, negotiating the contract, and managing that provider so the project holds its schedule and someone answers when there is a problem. Keeping those two roles separate is the point — the company evaluating the bids should not be the company bidding.
Nothing, and you never pay more than you would going direct. The provider you select pays us once a contract is signed — a small monthly residual over the life of the agreement, not a lump sum. What we're paid never decides which one we recommend, which is precisely why a broker can give you a straight answer where a carrier representative cannot.
More often than the last quote you received suggested. Older commercial buildings and historic districts vary enormously address to address — fiber may terminate at the corner or two hundred feet short of it, and one provider's map will say served while another says construction required. Coverage maps are marketing; a serviceability check at your exact address is not. We run that check across every provider that reaches your area, including the regional and fiber-only carriers that never knock on doors.
Earlier than most operators do. If the building is already served, installation typically runs a few weeks. If it requires new construction, the timeline belongs to the carrier and the municipality — which is why those projects are commonly quoted in months rather than weeks. Connectivity is the item most likely to delay an opening and the one most often left until the buildout is nearly done. We get the build timeline stated in the proposal so you can sequence around the part nobody controls.
We put the requirement into the bid so providers have to answer it before you sign, rather than after your processor asks. We are not a qualified security assessor and we do not certify anyone. What we can do is make sure the network design competing for your business actually separates payment traffic from guest and back-office traffic, and that the commitment is in writing during selection. Segmentation is the single most common gap we find, and it is far cheaper to handle at bid time.
It gets planned before it gets quoted. Cutovers are scheduled around service — typically a Monday or a scheduled closure — with the existing service running in parallel until the new path is proven, and a defined rollback if it is not. We hold the provider to that plan and stay on the escalation path through it. The risk in these projects is almost never the technology; it is a schedule nobody wrote down.
Usually they can be carried forward, but this is the item that most often gets missed. Fire alarm dialers, elevator phones, hood suppression panels, walk-in temperature monitors, and security lines are standard in a hospitality cutover, and the right approach depends on the device and what your fire marshal requires. We inventory them during discovery so they are priced into the proposal instead of discovered on cutover night. This is also where copper retirement bites — carriers are actively retiring copper across the region and repricing what remains, and those lines are the ones sitting on it.
Yes, and your processor and insurer will both ask about it. A flat network means a guest device, an unpatched camera, or the back-office PC can reach the same segment as your payment terminals. Segmentation does not require replacing your POS or buying new terminals — it is a network design decision, and it is far cheaper to implement during a project you are already doing than as a forensic exercise after an incident.
Renewal questionnaires have gotten specific. Multi-factor authentication on remote access and email, endpoint detection and response rather than legacy antivirus, backups that are tested and isolated, and segmentation between payment systems and everything else are the recurring items. Answering no to several of them increasingly affects premium, deductible, or whether coverage is offered at all. Those questionnaires are worth reading before a technology project, because they tend to define the scope for you.
It works, but only if the endpoints are specified for the environment. That means loud ringers and visual indicators where a handset cannot be heard over a full room, cordless handsets for staff who move, and routing that sends a reservation call to whoever is actually available instead of to a host stand nobody is standing at. A platform selected purely on office features is where “the phones never get answered” comes from — the platform itself is rarely the problem.
Yes. Numbers are portable and they stay yours, which matters when your number is printed on menus, signage, and every delivery platform listing. What goes wrong is process rather than policy: a service address that no longer matches carrier records, an outstanding balance, or an account name that changed after an ownership transfer will all stall a port. We inventory every main line, DID, fax, and alarm line up front and sequence the port rather than flipping everything at once, and the existing service stays live until the new path is confirmed working.
Because they are rarely the same circuit. A dedicated connection with a symmetrical committed rate and a service level agreement is a fundamentally different product from a shared broadband service marketed as business class, even when the advertised speed matches. Term length, install and construction charges, equipment rental, and what happens to the rate in year two account for most of the rest. Normalizing scope across competing bids is most of what we do, because two proposals at the same headline rate can differ substantially once everything is on the page.
With a designed failover path, very little. Cellular backup takes over automatically and cloud voice reroutes, so terminals keep authorizing and orders keep coming in. Without one, a single cut stops card payments, online ordering, and delivery tickets at the same moment — on a Friday night that is the whole evening. The question worth asking any provider is not whether they offer redundancy but whether the failover engages on its own, because a backup that requires a manager to reboot something is not a backup.
Both. One restaurant at one address is a perfectly normal engagement. Independent operators frequently benefit most, because they have no IT function to run a competitive process and are the likeliest to be sitting on an auto-renewing contract nobody has examined in years.
Yes. We are based in St. Louis and source nationwide as an Intelisys channel partner, with access to 200+ providers. Multi-state operators are common, and the value of a broker generally increases with footprint — no single carrier serves every one of your addresses well, and comparing them address by address is a full-time job nobody on your team has time for.
No — it is the right time. Twelve to six months out is when you have leverage. Knowing your renewal date lets us run a real competitive process instead of accepting whatever arrives thirty days before an automatic renewal. We track the date and come back to you at the right moment.
Bring your locations, your POS platform, and a renewal date. In one 30-minute call we will tell you what is realistically available at your addresses, roughly what it should cost, and which providers can actually deliver into an older commercial building without a surprise construction quote.
Book a CallTell us what you're running and we'll bring competing bids from 200+ providers — at no cost to you.
No cost, no obligation. Gateway Telecom Advisors is paid by the provider you select.